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Everyone knows imPRESS for their Press-on Manicure. Well now, imPRESS knows toes, too!

May 25, 2018

Introducing JOAH

Hey girlfriend! You’ve dabbled in Korean Beauty skincare, but did you notice there’s never been a Korean Beauty makeup collection? Well make way for NEW JOAH! In Korean, JOAH means “I like it”, and believe us, you’ll like it too!

May 21, 2018

Get the Best Nail Shape for You!

Short or long? Square or oval? Here are the most wearable (and Instagram-worthy) nail styles and shapes.

May 03, 2018

Make Mom's Day

At-home treatments are not only big beauty time savers for mom... she'll be impressed how you saved your money when you present her with these mani-pedi and more must-haves.

April 26, 2018

Nail Health 101

Frustrated by nails that won't grow? Here's how to give your nails a health and beauty boost.

April 19, 2018